Digital Positioning
The strategic offer. Direction for your digital communication, positioning, content direction, and results tracking - so every channel says the same thing.
I help ambitious companies build a consistent digital presence across the platforms that matter most to their business - and the marketing systems behind it that make that consistency possible, month after month, without adding headcount.
None of these are failures of effort. They are what happens when marketing lives in the gaps between everything else a growing company has to do.
The result isn't a lack of effort.
It's a lack of structure.
That's where I come in
Instead of acting like a traditional agency, I become an external marketing partner that helps your business communicate more consistently, organise priorities, and create a stronger customer experience.
I work alongside founders and teams to build marketing systems that are sustainable, strategic, and practical - the kind that keep working when the week gets busy.
The strategic offer. Direction for your digital communication, positioning, content direction, and results tracking - so every channel says the same thing.
The flagship. Hands-on, embedded marketing support with ongoing availability - the marketing person you don't need to hire full-time.
The leaner, execution-focused offer. Consistent content delivery based on simpler direction, so your presence never goes quiet.
Extra capacity without another full-time hire.
I work as an extension of your team, supporting strategy, content, design, video editing, copywriting and day-to-day marketing execution - adapting to your workflow and the needs of each project.
I've built my career across four countries and four languages, and I now work as a fractional marketing and customer experience partner for founder-led companies across Europe and beyond.
That international thread is not a biography detail - it's the reason I'm useful. It's what lets me help a Spanish engineering firm and a Dutch tech company sound like themselves in markets that aren't their own.
A one-person marketing agency in Brazil with five clients and no internal process. I rebuilt the operation from the inside - process first, then the team. Within six months, monthly revenue had gone from R$20K to over R$100K.
A short conversation is usually enough to tell whether I'm the right partner for what you're building. No pitch, no pressure.